How To Write An Annual Plan . The next business year is fast approaching. Determine your goal (s) and objectives. How to write your annual Brand Plan so that everyone in your organiza… from www.slideshare.net It contains milestones that carry the plan forward through a series of smaller goals that lead to a broader vision of where the business aims to be by the end of the year. Here are a few steps you can use yo make the best annual plan you need of any kind: Remember, the first part of the report is a great opportunity to highlight your achievements and the impact those achievements have had on your bottom line.